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Blair Online Catalog | Womens, Mens & Home Goods | Blair. Find all of your favorite Blair catalog items online. Our men's clothes, women's clothes, & home goods are available on blair.com. Shop today! The year was 1910. John Blair, a law student at the University of Pennsylvania, was approached by a fellow student who had recently inherited a raincoat factory. Easter vacation and a train ride home to Warren was all the time John needed to make his decision. John Blair only able to sell one black raincoat to an undertaker, but he wasn't about to give up. He decided the best way to reach the new market he had just created in his own mind - the market of undertakers who would wear black raincoats - was by mail. So with just $500 borrowed capital, he printed and mailed flyers across the country. And he sold 1200 raincoats in no time! Thus, the New Process Company was created. Over 100 years later, we've grown to offer exceptional clothing for women and men, plus quality items for your home. We've changed our name to simply, Blair. But we still proudly serve customers across the country. And we still maintain the high standards that John Blair built the company on so many years ago. Our company headquarters is still located in the beautiful town of Warren, Pennsylvania. We're proud of our heritage, our employees and our hometown! In 2015, Blair became part of the Bluestem Brands - a two billion dollar multi-channel retailer marketing to the baby boomer and beyond generations and to those who prefer making purchases with payment flexibility over time. The company houses 16 brands; Appleseed's, Tog Shop, WinterSilks, LinenSource, Blair, Draper's & Damon's, Haband, Norm Thompson Outfitters, Solutions, Sahalie, Gold Violin, Old Pueblo Traders, Bedford Fair, Fingerhut, Gettington.com, and PayCheck Direct. The Orchard Portfolio companies within Bluestem Brands currently offers specialty and apparel products through distinct catalogs, retail stores and the Internet.
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